How to Get Your First 1,000 SMS Subscribers

By postscript / August 20, 2019 / 0 Comments

Are you using SMS for your ecommerce business? Great! Now how do you get to your first 1,000 subscribers? You probably have a huge email list already and might be wondering why you should build out an SMS list. After all, you already spent so much time and effort building out your email list, so…

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BFCM (Black Friday Cyber Monday) + SMS = More Sales

By postscript / August 8, 2019 / 0 Comments

With the higher open and click through rates available with SMS campaigns, more of your customers will see your offers and click on them when compared to email or Messenger. And with the rise of mobile commerce, 2019 is the year to use SMS as your main BFCM marketing channel.

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The SMS Marketing Guide for Fashion Brands

By postscript / August 8, 2019 / 0 Comments

Most high-end fashion brands on the Shopify platform build immensely effective and strategic digital plans with Facebook ads, Instagram (paid and organic), display and paid search, and email marketing to successfully reach their customers. Adopting SMS is simply a natural evolution as customers migrate to more mobile communications. We’ll discuss building a strategic SMS marketing plan include list building, customer segmentation, creative messaging, and campaigns.

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Battle of the Channels: SMS vs. Email vs. Facebook Messenger Marketing

By postscript / July 29, 2019 / 0 Comments

Mobile messaging is now a first priority for many ecommerce merchants on Shopify (and other ecommerce platforms). With the rise of conversational marketing, more customers are willing to text their favorite brands through SMS or Facebook Messenger. While email marketing is still an awesome and needed channel, you need to integrate mobile messaging into your marketing, sales and customer support to truly scale your Shopify business to the next level. But which channel is actually the best?

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8 Rules for SMS Creative that Will Drive 10.1x ROI

By postscript / July 24, 2019 / 0 Comments
person holding smartphone browsing ecommerce store

Have you ever shopped in an online store and the merchant asked for your mobile number? Underneath that field, you probably spotted a checkbox with microcopy that reads something along the lines of “permission to send offers, promotions, etc.” E-commerce stores do this for a reason. They want to send marketing text messages to guide…

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Is your SMS compliance knowledge up to the challenge?

By postscript / July 5, 2019 / 0 Comments

Over half of all email received in March 2019 was spam, according to Statista. In addition, 3/4 of marketers participating in a recent survey indicated that they would be regularly investing in Facebook ads. More ads and more emails simply equals saturation. With increasing email and social media saturation, Shopify e-commerce stores are turning to…

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How to Get More Sales on Shopify: A Guide for Business Owners

By postscript / March 19, 2019 / 1 Comment

Odds are, the seed of the idea that has now grown into your business was planted for one simple reason: you had a need. Upon looking around for a company or solution to fill it, you thought, “I bet I could do this, or do it better myself.” And then you did what few people…

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How to Advertise Your Shopify Store from Inception to Success!

By postscript / March 16, 2019 / 0 Comments
man clicking on ecommerce site on tablet

It’s one thing to have a great idea for a new store, line or—why not?—global super-brand. It’s quite another to make the jump to turning that dream into a reality. From Facebook advertising to SMS campaigns and beyond, here are a few practical ways to find and then target customers—and start building your empire. Takin’…

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Postscript Experts Give E-commerce Marketing Tips for all Your Shopify Needs

By postscript / February 28, 2019 / 0 Comments
postscript expert recording a video of shopify sms marketing tips

Shopify has come a long way. Founded in 2004 as a simple online store selling snowboards, the company originally had no plan to become a platform for anything apart from effective snowboard sales. In fact, in its earliest iteration, there weren’t even plans in place for to create ecommerce software. Now, it’s one of the…

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SMS Marketing Services Have Changed the Shopify Ads Game!

By postscript / February 18, 2019 / 1 Comment
tiny shopping cart on computer keyboard next to mobile phone

Shopify is an extremely dynamic ecommerce platform. As such, the way that online stores can utilize it is always changing and improving. What started as a simple solution devised by the owners of an online snowboard store to sell their wares now offers an array of add-on marketing tools that operate in many different channels…

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